In this era of spreadsheets and QuickBooks accounting, I still like to take a pen and pad and write down trading strategies and ideas for future articles. I find it rewarding to write and then review my ideas as I update my hand-drawn charts. Only then do I pull out […]
what is a business market analysis
3 Key Inputs You Need For B2B Marketing Planning
When B2B marketing leaders start their annual planning, they often lack some critical input. That keeps their plans from being as effective as they could be — and often, it means that marketing activities won’t support business objectives. The Business Strategy Is An Input Into Marketing Planning Marketers building a […]