Ryan is a career marketer with operational excellence whose creative thinking solves business challenges. getty Your startup is thriving, and your new product line is about to launch. In a few short months, you’ll be seeking a new round of funding, and you’re optimistic about what a new valuation might […]
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How Digital Experience Analytics Can Help Manage Marketing Budgets During Challenging Times
Niki Hall: Chief Marketing Officer at Contentsquare, Advisor, Author. getty In the past year, CMOs saw business and budgets ebb and flow. Following the tail end of the pandemic, confidence grew, but not long after, we saw indications that a recession was approaching as job reports came in, interest rates […]
Adobe’s David Wadhwani primed to be next CEO after leading Figma deal
David Wadhwani, president of Adobe’s Digital Media unit, speaks at Adobe’s Max conference in Los Angeles in October 2022. Adobe In September 2009, with the stock market still in the doldrums from the Great Recession, Adobe announced plans to spend $1.8 billion for marketing software vendor Omniture, its second-biggest acquisition […]