Insurance can be a force for good. And marrying data points with real world observations and rewarding companies who make their workplaces safer for workers with lower premiums, is a win-win for everyone. “We believe that insurance is a very powerful instrument,” said David Fontain (pictured), CEO and co-founder of […]
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SEO Basics: A Beginner’s Guide to SEO
WordStream has come to be known mostly as a PPC destination. But we also know a thing or two about SEO, and people ask us all the time for a primer on SEO basics. So we’re delivering: This article will be an introduction and overview of search engine optimization (SEO), […]
What do the experts predict?
From Google announcing multi-modal ‘multisearch’ to the spam targeting efforts of its Helpful Content and Product Reviews updates, to developments in generative AI that could have disruptive implications for web search, it’s been an interesting year in search and SEO. We reached out to a number of experts to get […]